Care.com Europe GmbH (hereinafter "Care.com") attaches great importance to the protection of your personal data. With this privacy policy, we inform you about the processing of personal data and about the access and storage of information on your end device when using our website (www.betreut.de and www.betreut.at). It applies to visitors to Care.com and to all associated websites and mobile applications (the "Site").
Personal data is information that relates to an identified or identifiable natural person. This specifically includes information that allows conclusions to be drawn about your identity, such as your name, telephone number, address or e-mail address. A natural person is considered identifiable if they can be identified either directly or indirectly.
Care.com takes various measures to protect the personal data entrusted to us. For example, we work with a differentiated system of access authorizations and technical protection measures such as SSL/TLS encryption and cascading firewalls.
The contact person and so-called controller for the processing of your personal data when you visit this website within the meaning of the General Data Protection Regulation (GDPR) is
Care.com Europe GmbH,
c/o RPI,
Elsenheimerstr. 7,
80687 München,
Deutschland
If you have any questions about how Care.com handles your personal data in connection with our products/services or the use of our website, you can also contact our data protection officer at any time. The data protection officer can be contacted at the above postal address or by email at privacy-ie@care.com or datenschutz@betreut.at (keyword: "Attn: Data Protection Officer"). We expressly point out that if you use this e-mail address, the contents will not be viewed exclusively by our data protection officer. If you wish to exchange confidential information, please contact us directly via this e-mail address first.
Each time you use our website, we process connection data that your browser automatically transmits to enable you to visit the website. This connection data comprises the so-called HTTP header information, including the user agent, and includes in particular
The processing described in this section is absolutely necessary to enable you to visit the website and to ensure the permanent functionality and security of our systems and to maintain our website for general administrative purposes. The connection data is also stored in internal log files for the purposes described above, temporarily and limited in content to what is necessary, in order to find the cause and take action in the event of repeated or criminal accesses that jeopardise the stability and security of our website.
The legal basis for this is Art. 6 para. 1 lit. b GDPR, insofar as the page view occurs in the course of the initiation or execution of a contract, and otherwise Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in enabling website access and the permanent functionality and security of our systems. However, the automatic transmission of the connection data and the log files developed from it do not constitute access to the information in the end device within the meaning of the implementation laws of the ePrivacy Directive of the EU member states .
Log files are stored at for up to 365 days in order to recognise and prevent further attacks from this IP address in the event of cyber attacks (e.g. brute force attacks), to ensure the stability of the systems and security of the platform users and/or to take action against the attackers by way of criminal prosecution.
You have various options for contacting us. These include the contact form and the telephone contact . In this context, we process data exclusively for the purpose of communicating with you. The legal basis is Art. 6 para. 1 lit. b GDPR, insofar as your details are required to answer your enquiry or to initiate or perform a contract, and otherwise Art. 6 para. 1 lit. f GDPR due to our legitimate interest in you contacting us and us being able to answer your enquiry. If you are not an existing customer, we will only send you promotional emails on the basis of your consent.
The data collected by us when you contact us will be automatically deleted after your enquiry has been fully processed , unless we still need your enquiry to fulfil contractual or legal obligations (see section 10 "Storage period").
You have the option of registering with an account for our login area in order to be able to use the full range of functions on our website. We have highlighted the data you are required to enter by labelling them as mandatory fields. Registration is not possible without this data.
When you register, we specifically ask you to enter your surname, first name, postcode, place of residence and e-mail address.
If you are interested in childcare services and create a job profile, you can also enter additional information such as the type of childcare you require (e.g. tutor, elderly care, etc.), job description, your childs name and date of birth, your telephone number and a photo. You enter this data directly. You can view data processed specifically for the various childcare services under My jobs.
If you wish to make use of a chargeable service, payment data will also be collected to process the purchase.
If you offer care services, we also ask you to state your gender and date of birth. Additional data may also be collected. For example, the type of care offered (e.g. tutor, elderly care, etc.), a description of yourself, hourly rate, experience, special qualifications (e.g. driving licence, language skills), photo and references (optional). You enter this data directly. Especially for the various care services under the heading My profiles can be viewed by you.
In addition, we ask commercial/business users to provide an approximate indication of the size of their company, their company name and their business address.
Other users can see parts of your profile. This increases the chances of you finding a job or a suitable carer. Specifically, the following information is visible to other users of the site: first name, photo (if uploaded), age and - for data protection reasons - only the first letter of your surname. Reviews written by you or about you are also visible on the site. These reviews can also be distributed via our newsletter(s) (see section 9 below) to give you a better chance of finding a job or to place carers with interested parties.
In addition, the content of the job profiles and adverts you post is visible on the relevant pages of the site. You therefore have a decisive influence on how much information you wish to disclose about yourself. By providing relevant and appropriate information, you increase your chances of finding the right job or carer. For data protection reasons, we reserve the right to delete sensitive information from profiles and adverts in accordance with section 3 of our Terms of Use.
The legal basis for processing the data required for registration (mandatory fields) is Art. 6 para. 1 lit. b GDPR. For all other data, the legal basis is our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR to enable you to customize, adapt and change your account, or your consent pursuant to Art. 6 para. 1 lit. a GDPR, insofar as you have given us this.
User accounts are used to store information so that jobs can be displayed more easily and support services can be provided more easily. Incomplete accounts are deleted after 90 days of inactivity. Data collected in connection with closed user accounts will be deleted by us no later than one year after your account is closed in accordance with our Terms of Use, or earlier if you request us to do so. In some cases, data may be stored for longer, for example for contractual reasons or if there is another legal basis or if this is required by law (e.g. for tax or other legal reasons).
If you access the site via the browser of a mobile device, you will generally have the same experience as if you were accessing the content in question via a stationary device. The same personal data is therefore processed.
Users who register with us can voluntarily have their personal data verified. For this purpose, and in order to receive the "Verified" seal on our site, registered users can have their email address validated . The legal basis is Art. 6 para. 1 lit. f GDPR, based on the legitimate interest of Care.com in establishing a trustworthy platform.
If you take part in one of our surveys, we use the data you provide for market and opinion research and to improve our service. We generally use such data in anonymized form for internal purposes. If surveys are not analyzed anonymously in certain cases, the personal data will only be collected with your consent. The GDPR does not apply to anonymous surveys. Should personal data be processed under certain circumstances, the legal basis for data processing when participating in the survey is the consent of the user in accordance with Art. 6 para. 1 lit. a GDPR. We base the sending of surveys on your consent, if you have given it to us, and otherwise on Art. 6 para. 1 lit. f GDPR , based on our legitimate interest in customizing and continuously improving our services. The provision of data in the context of surveys is voluntary and not required for the use of the site. In some cases, also integrates survey widgets on the website. Cookies are also set as part of the survey widgets, in particular to ensure that the widget is not displayed again after it has been closed, minimized or if participation in the survey has already taken place.
You can object to the sending of a satisfaction survey and the use of your data for advertising purposes at any time by clicking on the corresponding link in the e-mails or by sending a message to the above-mentioned contact details (e.g. by e-mail or letter) or withdraw your consent with effect for the future without incurring any costs other than the transmission costs according to the basic rates.
You have the opportunity to take part in our competitions. In the context of competitions, we use your data for the purpose of organizing the competition, determining the winner and notifying the winner. Detailed information can be found in the conditions of participation for the respective competition.
The legal basis for processing is the competition contract pursuant to Art. 6 para. 1 lit. b GDPR. Data processing for other or further purposes, in particular for advertising, is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. We base the sending of the offer to participate in the competition on your consent in accordance with Art. 6 para. 1 lit. a GDPR, provided that you have given us this consent, and otherwise on Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in offering competitions and strengthening our customer loyalty.
You can object to the sending of an offer to participate in competitions and the use of your data for advertising purposes at any time by clicking on the corresponding link in the e-mails or by sending a message to the above-mentioned contact details (e.g. by e-mail or letter) or withdraw your consent with effect for the future without incurring any costs other than the transmission costs according to the basic rates.
You have the option of subscribing to our newsletter and receiving regular information from Care.com about our services and special discounts (news about our services and offers) as well as about the products and services of our co-operation partners (partner products and services).
We use the so-called double opt-in procedure to subscribe to our newsletter, i.e. we will only send you newsletters by e-mail if you confirm in our notification e-mail by clicking on a link that you are the owner of the e-mail address provided. If you confirm your e-mail address, we will store your e-mail address, the time of registration and the IP address used for registration until you unsubscribe from the newsletter. The sole purpose of this storage is to send you the newsletter and to be able to prove your registration.
To send our newsletter, we use Iterable, a service provided by Iterable, Inc., 360 3rd Street, Suite 675, San Francisco, CA 94107, USA ("Iterable") . The legal basis is your consent pursuant to Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device takes place on the basis of the implementation laws of the ePrivacy Directive of the EU-member states . We have concluded an Data Processing Agreement with Iterable for the use of Iterables services. Iterable also transfers your personal data to the USA. However, Iterable, Inc. is certified in accordance with the EU-US Data Privacy Framework. Therefore, transfers are justified by the adequacy decision for the USA in accordance with Art. 45 GDPR and an equivalent level of data protection is guaranteed. If, in exceptional cases, personal data is transferred to other third countries which, in the opinion of the EU Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects. When you register on the site and in your user account settings, you have the opportunity to consent to receiving our newsletter.
We want to share content that is as relevant as possible for our customers via our newsletter and better understand what they are actually interested in. We therefore use standard market technologies to analyze certain usage patterns (e.g. opening the email, links clicked on) in connection with our newsletter. We use this data for general statistical evaluations and to optimize and further develop our content and customer communication. This is done with the help of small graphics embedded in the messages (so-called pixels) and establish a connection to the server of the images when the email is opened. On the other hand, we use links where we first register a click on this link and only then forward it to the desired target page.
The legal basis is your consent pursuant to Art. 6 para. 1 lit. a GDPR. The information in the end device is then accessed on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
By unsubscribing from our newsletter, you can withdraw your consent to the analysis of user behavior at any time. You will find a link for this in every newsletter. Even if you have registered on the site, you can unsubscribe from the newsletter via your data protection settings and preferences under Account settings >> Privacy settings. You can also contact us as described in section 1 above.
We only need your e-mail address to send you our newsletter. The provision of data in connection with "News about Products and Services" (news about products and services) and "Partner Services and Events" (services from partners and events) is voluntary and not necessary for the use of the site.
If you register with us, we will also use your contact details to send you further information about our products and services that is relevant to you by e-mail ("existing customer advertising"). This may include, in particular, news, promotions and offers as well as feedback and other surveys.
The legal basis for this data processing is Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in providing you with relevant information. You can object to the promotional use of your data for this purpose at any time by clicking on the corresponding link in the emails or by sending a message to the contact details given above (e.g. by email or letter) without incurring any costs other than the transmission costs according to the basic rates.
You can apply for vacancies via our applicant management system https://www.betreut.de/careers (Germany). The purpose of data collection is the selection of applicants for the possible establishment of an employment relationship. In order to receive and process your application, we collect the following mandatory data in particular: First and last name, e-mail address, telephone number, city, application documents (e.g. certificates, CV).
The legal basis for the processing of your application documents is Art. 6 para. 1 lit. b GDPR.
We store your personal data upon receipt of your application. If we accept your application and an employment relationship is established, we will store your application data for as long as it is required for the employment relationship and insofar as statutory regulations justify an obligation to retain it. If we reject your application, we will store your application data for a maximum of up to 6 months after rejecting your application, unless you give us your consent to store it for longer. If you have given us your separate consent in accordance with Art. 6 para. 1 lit. a GDPR, we will store your data submitted as part of the application in our pool of applicants for a further twelve months after the end of the application process in order to identify any other interesting positions for you and to contact you again if necessary. After this period, the data will be deleted. You can withdraw this consent at any time with effect for the future.
This website uses various services and applications (collectively "tools") that are offered either by us or by third parties. These include, in particular, tools that use technologies to store or access information in the end device:
With the help of these technologies and also by simply establishing a connection on a page, so-called "fingerprints" can be created, i.e. user profiles that do not require the use of cookies or web storage and can still recognize visitors. Fingerprints based on the connection setup cannot be completely prevented manually.
Most browsers are set by default to accept cookies, the execution of scripts and the display of graphics. However, you can usually adjust your browser settings so that all or certain cookies are rejected or scripts and graphics are blocked. If you completely block the storage of cookies, the display of graphics and the execution of scripts, our services may not function properly or at all.
In the following, the tools we use are listed by category, whereby we inform you in particular about the providers of the tools, the storage duration of cookies or information in local storage and session storage as well as the transfer of data to third parties. We also explain in which cases we obtain your voluntary consent to use the tools and how you can withdraw this consent.We use the tools necessary for the operation of our website on the basis of our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR in order to provide the basic functions of our website. In certain cases, these tools may also be necessary for the performance of a contract or for the implementation of pre-contractual measures, in which case the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR. Access to and storage of information in the end device is absolutely necessary in these cases and takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
We use all other non-essential (optional) tools that provide additional functions on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device is based on the implementation laws of the ePrivacy Directive of the EU member states. Data processing using these tools takes place exclusively with your prior consent.
If personal data is transferred to third countries, we refer you to Section 10 ("Data transfer to third countries"), also with regard to any associated risks. We will inform you if an adequacy decision exists for the third country in question or if standard contractual clauses or other guarantees have been concluded for the use of certain tools. If you have given your consent to the use of certain tools and the associated transfer of your personal data to third countries, we will (also) transfer the data processed when using the tools to third countries on the basis of this consent in accordance with Art. 49 para. 1 lit. a GDPR.
4.2.2 Obtaining your consentWe use the OneTrust tool from OneTrust Technology Limited, 82 St John St, Farringdon, London EC1M 4JN, United Kingdom or Mühldorfstraße 8, 81671 Munich, Germany ("OneTrust") to obtain and manage your consent. This generates a banner that informs you about the data processing on our website and gives you the opportunity to consent to all, individual or no data processing using optional tools. The banner appears the first time you visit our website and when you call up the selection of your settings again in order to change them or withdraw your consent. You will also see it on your next visit if you have deactivated the storage of cookies or if the OneTrust cookie has been deleted or has expired.
Your consent or withdrawal, your IP address, information about your browser, your device and the time of your visit are transmitted to OneTrust as part of your visit to the website. In addition, OneTrust uses a technically necessary cookie to document your consents and withdrawals. If you delete your cookies, we will ask you for your consent again when you visit the website at a later date.
Data processing by OneTrust is necessary to provide you with the legally required consent management and to fulfil our documentation obligations. The legal basis for the use of OneTrust is Art. 6 para. 1 lit. f GDPR, justified by our legitimate interest in fulfilling the legal requirements for cookie consent management. Access to and storage of information in the end device is absolutely necessary in these cases and is carried out on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
You can withdraw your consent to the use of certain tools, i.e. for the storage and access to information in the end device, the processing of your personal data and the transfer of your data to third countries, at any time. To do so, click on Change Cookie Settings. There you can also change the selection of tools you wish to consent to the use of. You will also find additional information on the tools used. Alternatively, you can withdraw your consent for certain tools directly with the provider.
We use certain tools to enable the basic functions of our website ("necessary tools"). Without these tools, it would not be possible for us to provide our service. Necessary tools are therefore used without consent. We have concluded the necessary agreements with the service providers of these tools listed below.
The legal basis for necessary tools is the necessity to fulfil our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR in the provision of the respective basic functions and the operation of our website. In cases where the provision of the respective website functions is necessary for the performance of a contract or for the implementation of pre-contractual measures, the legal basis for data processing is Art. 6 para. 1 lit. b GDPR. Access to and storage of information in the end device is absolutely necessary in these cases and takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. In the event that personal data is transferred to third countries (such as the USA), we refer to Section 10 ("Data transfer to third countries") in addition to the information provided below.
4.3.1 Integration of our own toolsThis website uses the Google reCAPTCHA service, which is provided for persons from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other persons by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (together "Google").
Google reCAPTCHA protects the site against fraud and misuse by checking whether data entries on the site are made by a human or by an automated programme (so-called bots). To do this, reCAPTCHA automatically analyses the behavior of the site visitor. To do this, reCAPTCHA uses JavaScript and stores cookies and information in the local storage on your end device.
Google reCAPTCHA processes the following information in particular: Referrer URL (address of the page from which the visitor came), IP address, cookies set by Google, screenshot of the browser window, time spent by the visitor on the site or input behavior of the user, e.g. answering the reCAPTCHA question, input speed in form fields, order of selection of input fields by the user, number of mouse clicks, technical information such as browser type, browser plug-ins, browser size and resolution, date, language setting, display commands (CSS) and scripts (JavaScript).
Google also reads the cookies from other Google services such as Gmail, Search and Analytics. If you do not want this assignment to your Google account, you must log out of Google before accessing a page in which we have integrated Google reCAPTCHA.
This data is sent to Google in encrypted form. Googles analysis determines the form in which the captcha is displayed on the page. The use of reCAPTCHA is statistically analyzed. According to Google, your data will not be used for personalized advertising.
The legal basis is the necessity to fulfil a contract or to take steps at the request of the data subject prior to entering into a contract in accordance with Art. 6 para. 1 lit. b GDPR, for example in connection with the registration of a user account, the use of a contract form or the subscription to a newsletter. Google reCAPTCHA is intended to protect IT security, ensure the stability of our website and prevent misuse.
In some cases, the data may also be processed on servers in the USA and transferred there. In the event that data is transferred to the USA, Google is certified in accordance with the EU-US Data Privacy Framework. The transfers are therefore justified by the adequacy decision for the USA in accordance with Art. 45 GDPR and an equivalent level of data protection is guaranteed. If, in exceptional cases, personal data is transferred to other third countries which, in the opinion of the EU Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
You can find more information on this topic in Googles privacy policy and terms of use.
4.3.3 Tealium Tag ManagementThis website uses Tealium Tag Management, a website tag management service provided by Tealium Inc., 11095 Torreyana Road, San Diego, CA 92121, USA ("Tealium").
Tealium Tag Management is used exclusively for the management of website tools and integrates so-called website tags. A tag is a piece of code that is stored in the source code of our website to execute a tool, e.g. through scripts. This allows us to implement, manage and maintain functions for the site and provide static content files. If these are optional tools, Tealium Tag Management will only integrate them with your consent.
Tealium Tag Management processes timestamps for website visits, the ID of the website call, the ID of the visitor and the ID of a session. It can also trigger other tags, which in turn may collect data under certain circumstances. However, Tealium does not set any cookies and does not process any personal data, in particular no data about user behavior, device identifiers, the IP address or the pages visited. Tealium Tag Management does not access such data (so-called server-side tracking).
The legal basis is Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in integrating and managing several tags on our website in an uncomplicated manner. Another legal basis is our legitimate interest in implementing, managing and maintaining site functions and providing static content files.
You can find more information on this topic in Tealiums privacy policy.
4.3.4 AdyenWe use the services of Adyen N.V., Simon Carmiggeltstraat 6-50, 1011 DJ, Amsterdam, The Netherlands ("Adyen").
Adyen is an external payment service provider whose services we use to receive and process payments made to us on our behalf and for fraud prevention and detection. We do not store any personally identifiable data or financial information such as credit card numbers. Instead, the payment data (in particular contact and transaction data such as credit card details or bank details) is forwarded directly to Adyen. Adyen also processes the data to recognize and prevent fraudulent financial transactions. This processing of your personal data by Adyen is regulated in their privacy policy.
Depending on the payment method, personal data is automatically transmitted to Adyen and the payment service providers. By selecting this payment option, you consent to the transfer of personal data to our payment service provider required for payment processing and for identity and credit checks. The credit card data is not stored by us, but processed directly by Adyen and the providers entrusted with payment processing (ApplePay, GooglePay, PayPal, iDEAL) or the bank (for SEPA procedures, direct debit).
The personal data you transmit to Adyen is usually card type (Mastercard or VISA), cardholder name, card number, check digit and expiry date, IBAN if applicable, BIC, bank name, bank location ID, currency, amount, Care.com transaction reference number, Care.com account ID and IP address, billing address if applicable, telephone number, email address, PayPal ID if applicable and any data required to create an invoice. The payment service providers may also process payment history data.
The data processed by Adyen may be transmitted to credit agencies. This transmission serves to check identity and creditworthiness. Further information on this can be found in Adyens privacy policy.
Adyen sets and reads cookies to prevent and recognize fraud.
The legal basis is Art. 6 para. 1 lit. b GDPR in order to fulfil the payment in the context of a contract with you, and otherwise Art. 6 para. 1 lit. f GDPR, whereby the use of an external payment service provider is based on our legitimate interest in being able to offer you additional payment options with Adyen.
Further information can be found in Adyens privacy policy. Further information on how the payment service providers process your data under their own responsibility can be found in the respective data protection notices of the payment service providers.
To optimize the site, we use various technologies to statistically record and analyze general user behavior on the basis of access data and to recognize visitors. We also use analytics services to analyze the use of our various marketing channels.
The usage information collected is processed anonymously or using pseudonyms and enables us to track the usage habits of our visitors. This helps us to adapt and optimize the design of our website and make the user experience more pleasant. We have concluded the necessary agreements with the providers of these technologies listed below.
The legal basis for the analysis tools is generally your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device is based on the implementation laws of the ePrivacy Directive of the EU member states . How you can withdraw your consent is described under 4.2.3: "Withdrawing your consent or changing your selection". In individual cases, the legal basis is also Art. 6 para. 1 lit. f GDPR, based on our legitimate interests. If the processing is based on legitimate interests in individual cases, this is described in the corresponding paragraph.
In the event that personal data is transferred to third countries, your consent also expressly extends to the transfer of data (Art. 49 para. 1 lit. a GDPR), provided that no adequacy decision pursuant to Art. 45 GDPR exists for this third country please refer to section 10 ("Data transfer to third countries") for the associated risks.
4.4.1 Google Analytics 4Our website uses the Google Analytics 4 service ("Google Analytics"), which is provided for persons from Europe, the Middle East and Africa (EMEA) by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other persons by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (together "Google").
Google Analytics uses JavaScript and pixels to read information on your end device, as well as cookies to store information on your end device. This is used to analyze your usage behavior and improve our website. We will process the information obtained to analyze your use of the website and to compile reports on website activity for the website operator.
As part of the evaluation, Google Analytics also uses artificial intelligence such as machine learning to automatically analyze and enrich the data. This is done in particular for forecast metrics on the future behavior of visitors based on structured event data, such as predicted sales, purchase probability and churn probability. The forecast metrics can also be used for forecasting target groups. You can find out more about this at: https://support.google.com/analytics/answer/9846734.
In addition, Google Analytics models conversions if there is not enough data available to optimize the analysis and reports. Information on this can be found at: https://support.google.com/analytics/answer/10710245. The data analyses are carried out automatically with the help of artificial intelligence or on the basis of specific, individually defined criteria. You can find more information on this at: https://support.google.com/analytics/answer/9443595.
You can find more information about Google Analytics cookies at: https://support.google.com/analytics/answer/11397207?hl=de.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
You can withdraw your consent at any time with effect for the future. To do this, you can make changes to the cookie settings at any time. We have concluded an Data Processing Agreement with Google Ireland Limited for the use of Google Analytics. In the event that personal data is transferred from Google Ireland Limited to the USA, Google Ireland Limited and Google LLC have concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. In addition, we also obtain your express consent for the transfer of your data to third countries in accordance with Art. 49 para. 1 lit. a GDPR. Further information can be found in Googles privacy policy.
4.4.2 Google Tag ManagerOur website uses Google Tag Manager, a service provided for users from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other users by Google LLC 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (together "Google").
The Google Tag Manager is used exclusively to manage website tools by integrating so-called website tags. A tag is an element that is stored in the source code of our website in order to execute a tool, for example through scripts. If these are optional tools, they will only be integrated by Google Tag Manager with your consent.
The Google Tag Manager does not require the use of cookies.
The legal basis is your consent pursuant to Art. 6 para. 1 lit. a GDPR.
Google collects information about which tags are integrated through our website for the purpose of ensuring stability and functionality in the context of the use of Google Tag Manager, but in principle no personal data beyond the pure connection establishment, in particular no data about usage behavior or the pages visited.
In the event that data is transferred to the USA, Google has subjected itself to the EU-US Data Privacy Framework, so that an adequacy decision exists for this transfer, which certifies that the processing by Google in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR.
You can find more information on this in Googles information on the Tag Manager.
4.4.3 AmplitudeThe Site uses Amplitude, a web analysis service from Amplitude, Inc, 631 Howard Street, Floor 3, San Francisco, California 94105, USA ("Amplitude"). Information about your use of the Site is collected via an interface coded into the Site (so-called API) and transmitted to Amplitudes servers in the USA for storage and analysis.
Amplitude analyses your use of the Site, even if you access the Site from different devices, and compiles reports for us on the activities on the Site. This information is processed in such a way that the data cannot be specifically assigned to data subjects without additional information. Amplitude does not use cookies (so-called server-side tracking). This additional information is stored separately and protected by technical and organizational measures so that it cannot be associated with identified or identifiable natural persons (so-called pseudonymization). In addition, we have configured the system so that information such as the full IP address and geographical location data never reaches Amplitudes servers.
You can prevent the collection and processing of data by Amplitude by clicking here.
The legal basis for this data processing is our overriding legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR in the evaluation of the use of our website to improve our website and optimize performance.
In the event that data is transferred to the USA, Amplitude has submitted to the EU-US Data Privacy Framework, so that an adequacy decision exists for this transfer, which certifies that the processing by Amplitude in the USA has a level of data protection comparable to that in the EU. If personal data is transferred to other third countries which, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
You can find more information on this topic in Amplitudes privacy policy.
4.4.4 Spoteffects and MatomoWe use the "Spoteffects" service provided by XAD spoteffects GmbH (Saarstr. 7, 80797 Munich, Germany) to analyze the reach of our TV campaigns. Spoteffects uses the analysis tool Matomo (formerly known as "Piwik") to analyze interactions.
Matomo is an open source analysis tool from InnoCraft Ltd, 150 Willis St, 6011, Wellington, New Zealand ("Matomo"). Matomo uses JavaScript and cookies to statistically analyze visitor access.
The data on statistical visitor behavior on our website is merged with information on TV advertising placements. This enables us to evaluate and optimize the effectiveness of our TV campaigns.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
You can find more information on this in Matomos privacy policy.
4.4.5 SnowflakeTo improve our website, we use the services of the provider Snowflake Inc, 106 E Babcock St Ste 3A, Bozeman, MT 59715, USA ('Snowflake') to analyze general user behavior. Snowflake is a cloud-based data platform that supports us in analyzing the data it contains through queries. Snowflake tracks user behavior and event-based data, which is then linked to the users member ID, which is stored in a Snowflake database. No other personal data is processed by Snowflake. The member IDs are only recorded and not compared with the user account. Snowflake then creates aggregated reports that are used e.g. for debugging the page, performance analyses for A/B tests or the prediction of key figures.
Member IDs are stored for a period of 2 years.
The use of Snowflake is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in displaying our website as reliably as possible and ensuring its stability. Access to and storage of information in the end device is absolutely necessary in these cases and is carried out on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
Your personal data may also be transferred by Snowflake to the USA and processed there. Snowflake has joined the EU-US Data Privacy Framework, which is why the transfer in this case is based on the adequacy decision for the USA in accordance with Art. 45 GDPR.
Further information can be found in Snowflakes privacy policy: https://www.snowflake.com/snowflake-datenschutzhinweis/?lang=de
We also use optional tools for advertising purposes ("marketing tools"). Some of the access data collected when you use our website is used to create usage profiles, which in particular store your usage behavior, the advertisements you have viewed or clicked on and, based on this, the classification into advertising categories, interests and preferences. By analyzing and evaluating this access data, we are able to present you with personalized advertising on our website and on the websites of other providers, i.e. advertising that corresponds to your actual interests and needs. We also analyze your user behavior in order to recognize you on other sites and to address you in a personalized manner based on your use of our site (so-called retargeting). In addition, we analyze the effectiveness and success of our advertising campaigns (in particular so-called conversions and leads).
Marketing tools also include optional social network tools that are used to share posts and content via these networks ("social media plugins"). We have concluded the necessary agreements with providers of the marketing tools listed below.
The legal basis for the marketing tools is your consent in accordance with Art. 6 para. 1 lit. a GDPR, which you give via the consent banner or with the respective tool itself by individually authorizing its use via a banner (overlay) placed above it. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. How you can withdraw your consent is described under 4.2.3: "Withdrawing your consent or changing your selection"
In the event that personal data is transferred to third countries and there is neither an adequacy decision nor other suitable guarantees in accordance with Art. 46 GDPR, your consent expressly extends to the transfer of data (Art. 49 para. 1 lit. a GDPR). Please refer to section 10 ("Data transfer to third countries") for the associated risks.
In the following section, we would like to explain these technologies and the providers used for this in more detail. In particular, the following data may be collected:
However, the data collected is only stored under a pseudonym so that no direct conclusions can be drawn about individuals.
4.5.1 Google Marketing Platform and Ad ManagerOur website uses the Google Marketing Platform and Google Ad Manager, services provided for users from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other users by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (together "Google").
Google Marketing Platform and Ad Manager use cookies and similar technologies to present you with relevant adverts. For this purpose, a pseudonymized identifier (ID) is assigned to your browser, which can be used to determine which advertisements have been placed and/or clicked on via your browser. Google and its partner websites can use Google Marketing Platform and Ad Manager cookies to present adverts based on previous visits to the site or other websites on the Internet.
Some of the data may also be transferred to the USA. However, Google has certified itself in accordance with the EU-US Data Privacy Framework. The transfers are therefore justified by the adequacy decision pursuant to Art. 45 GDPR, which certifies that Googles processing in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. If personal data is transferred to other countries which, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
You can prevent the storage of such cookies by refusing your consent or customizing your browser accordingly. Please note, however, that in this case you may not be able to use all the functions of the site. You can also prevent these cookies from collecting data about your use of the site and Google from processing this data by downloading and installing the browser plug-in for the Google Marketing Platform and deactivating the Ad Manager. As an alternative to the browser plug-in or within browsers on mobile devices, you can deactivate the "Personalized advertising" button in the Google settings for advertising. In this case, Google will only display general adverts that have not been selected based on the information collected about you on this website.
You can find more information on this topic in Googles privacy policy.
4.5.2 Google Ads conversion tracking and Ads remarketing (formerly AdWords)Our websites use the "Google Ads" service, which is provided for persons from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other persons by Google LLC 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (together "Google").
With Google Ads, customer actions defined by us (such as clicking on an ad, page views, downloads) are recorded and analyzed using "Google Ads conversion tracking". We use "Google Ads Remarketing" to show you individualized advertising messages for our products on Google partner websites. Both services use cookies, JavaScript, pixels and other technologies for this purpose. Google also processes the data to improve and further develop its own products and services, for aggregated statistical analysis of conversions and to improve the quality and accuracy of conversions. The data collected in this context may be transferred by Google to a server in the USA for analysis and stored there.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Google has submitted to the EU-US Data Privacy Framework, so that there is an adequacy decision for this transfer in accordance with Art. 45 GDPR, which certifies that the processing by Google in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. If personal data is transferred to other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
If you use a Google account, Google may link your web and app browsing history to your Google account and use information from your Google account to personalize ads, depending on the settings stored in your Google account. If you do not want this association with your Google account, you must log out of Google before visiting our website. If you have not consented to the use of Google Ads, Google will only display general advertising that has not been selected based on the information collected about you on this website. In addition to withdrawing your consent, you also have the option of deactivating personalized advertising in the Google advertising settings: https://adssettings.google.com/notarget.
Our website uses Google Ad Manager, which is provided for persons from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other persons by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (together "Google").
Google Ad Manager uses cookies, pixels and other technologies to show you adverts that are relevant to you. The use of the service enables Google and its partner websites to display adverts based on previous visits to our or other websites on the Internet. In addition, this service is used to create and analyze reports on advertising campaigns. The service is also used to avoid multiple displays of the same adverts and to create commission statements. Google also processes the data to improve and further develop its own products and services, to test the algorithms for displaying adverts, to monitor latency for end users and to ensure the accuracy of the forecasting system. The data collected in this context may be transferred by Google to a server in the USA for analysis and stored there.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Google has submitted to the EU-US Data Privacy Framework, so that an adequacy decision exists for this transfer, which certifies that the processing by Google in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. If personal data is transferred to other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
If you have not consented to the use of Google Ad Manager, Google will only display general advertising that has not been selected based on the information collected about you on this website. In addition to withdrawing your consent, you also have the option of deactivating personalized advertising in Googles advertising settings: https://adssettings.google.com/notarget.
Further information can be found in Googles privacy policy: https://policies.google.com/privacy.
4.5.4 Google AdSenseOur website uses the Google AdSense service, which is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland for persons from Europe, the Middle East and Africa (EMEA) and by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") for all other persons.
Google AdSense enables the placement of adverts on third-party sites and is based on an algorithm that selects the adverts displayed on third-party sites to match the content of the respective third-party site. This allows an interest-based approach to visitors (targeting), which is implemented by generating individual user profiles. When you visit our website, your use is analyzed and evaluated for this purpose. Each time a subpage is accessed, data is automatically transmitted to Google for the purposes of online advertising, generating advertising revenue and billing commissions. In doing so, Google obtains knowledge of personal data, such as your IP address, which Google uses, among other things, to trace the origin of visitors and clicks on adverts. Google also processes the data to improve and further develop its own products and services, to improve the display of adverts on third-party sites, for reporting purposes and to prevent and combat fraud and abuse. For this purpose, Google AdSense uses cookies, which are stored on your end device, and pixels, which establish a connection to the Google server. The data collected in this context may be transmitted by Google to a server in the USA for analysis and stored there.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Google has submitted to the EU-US Data Privacy Framework, so that there is an adequacy decision for this transfer in accordance with Art. 45 GDPR, which certifies that the processing by Google in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. If personal data is transferred to other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
If you use a Google account, Google may link your web and app browsing history to your Google account and use information from your Google account to personalize ads, depending on the settings stored in your Google account. If you do not want this association with your Google account, you must log out of Google before visiting our website.
If you have not consented to the use of Google AdSense, Google will only display general advertising that has not been selected based on the information collected about you on this website. In addition to withdrawing your consent, you also have the option of deactivating personalized advertising in Googles advertising settings: https://adssettings.google.com/notarget.
This website uses Microsoft Advertising, a service provided by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland ("Microsoft"). Microsoft uses JavaScript, cookies and local storage to display adverts that are relevant to you. The use of these technologies enables Microsoft and its partner websites to display adverts based on previous visits to our or other websites on the Internet. Microsoft also processes the data to improve its own products and services, to create user profiles and for advertising purposes.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
The data collected in this context may be transmitted by Microsoft to a server in the USA for analysis and stored there. In the event that data is transferred to the USA, Microsoft has submitted to the EU-US Data Privacy Framework, so that there is an adequacy decision for this transfer in accordance with Art. 45 GDPR, which certifies that the processing by Microsoft in the USA has a level of data protection comparable to that in the EU. If personal data is transferred to the USA or other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
In addition to withdrawing your consent, you also have the option of deactivating the personalized ads in Microsoft Advertising or in the settings for ads in your Microsoft account:
You can find more information on this topic on the Microsoft Advertising help pages and in Microsofts privacy policy.
4.5.6 Meta Pixel (formerly Facebook Pixel)Our websites use the "Meta-Pixel" service for marketing purposes, which is offered for persons outside the USA and Canada by Meta Platforms Ireland Ltd, Serpentine Avenue, Block J, Dublin 4, Ireland and for all other persons by Meta Platforms Inc, 1601 Willow Road, Menlo Park, California 94025, USA (together "Meta Platforms").
We use meta pixels to analyze the general use of our websites (in particular "Events") and to track the effectiveness of Facebook advertising ("Conversion Tracking"). We also use the meta pixels to present you with individualized advertising messages in the social networks of meta platforms (such as Facebook and Instagram) based on your interest in our products ("retargeting"). This also involves target group remarketing through Custom Audience. The data collected in this context may be transferred by Meta Platforms to a server in the USA for analysis and stored there.
Meta Platforms processes data that the service collects via JavaScript, cookies and other technologies on our websites. This includes in particular
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Meta has submitted to the EU-US Data Privacy Framework, so that an adequacy decision exists for this transfer, which certifies that the processing by Meta in the USA has a level of data protection comparable to that in the EU. If personal data is transferred to other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
If you are a member of Facebook or Instagram and have allowed Meta Platforms to do so via the privacy settings of your account, Facebook or Instagram may also link the information collected about your visit to our website to your member account and use it for targeted advertising. You can view and change the privacy settings of your Facebook profile at any time: https://www.facebook.com/settings/?tab=ads. You can prevent the linking of data collected outside Instagram for the display of personalised advertising in Instagram as follows: https://de-de.facebook.com/help/instagram/2885653514995517?locale=de_DE.
In addition, you can prevent this processing by clicking on the following link: https://www.betreut.de/deactivate-facebook
If you have not consented to the use of meta pixels, Meta Platforms will only display generic adverts that are not selected on the basis of the information collected about you on this website.
You can find more information on this topic in Meta Platforms privacy policy, in particular on the social networks of Facebook and Instagram.
4.5.7 Affilinet (AWIN)The website participates in partner programmes of AWIN AG or Digital Window ("Digital Window/AWIN"), Eichhornstr. 3, 10785 Berlin, a service for integrating advertisements in the form of text links, image links, advertising banners or input masks ("affilinet"). We can integrate and advertise our offers on partner platforms via Digital Window/AWIN. We can integrate and advertise our offers on partner platforms via Digital Window/AWIN. The partner receives a commission ("lead") for this. Affilinet uses cookies and other technologies to present you with adverts that are relevant to you. Affilinet also uses so-called web beacons (invisible graphics). These can be used to analyze information such as visitor traffic on these pages. The information collected by cookies and web beacons (IP address and transaction ID) about the use of this website and the delivery of advertising formats is transmitted to an affilinet server and stored there. This information may be passed on by affilinet to affilinets contractual partners. However, affilinet will not merge your data with other data stored by you.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. The access to and storage of information in the end device is then carried out on the basis of the implementation laws of the ePrivacy Directive of the EU- member states. The transfer of your data to the USA and other third countries is based on your express consent in accordance with Art. 49 para. 1 lit. a GDPR.
With regard to the data processing described above, we act together with AWIN as so-called joint controllers in accordance with Art. 26 GDPR. You can contact both us and AWIN to assert your rights (Section 11). Furthermore, we and AWIN both take appropriate measures to ensure the security and confidentiality of the processing of personal data. AWIN and we will also communicate with each other immediately if, contrary to expectations, a personal data breach occurs in order to fulfil any reporting obligations.
In addition to withdrawing your consent, you also have the option of deactivating cookies on the AWIN AG website.
Further information on affilinet can be found in AWIN AGs privacy policy.
4.5.8 Pinterest TagOur website uses the "Pinterest Tag" service of the social network Pinterest, which is offered for users from the European Economic Area by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland and for users from the USA by Pinterest Inc, 651 Brannan Street, San Francisco, CA 94107, USA (together "Pinterest").
We use the Pinterest tag to analyze the general use of our websites and to track the effectiveness of Pinterest advertising and our advertising campaigns ("conversion tracking"). We also use the Pinterest tag to divide you into target groups based on your interest in our products and to play out individualized advertising messages ("retargeting"). For this purpose, Pinterest processes data that the service collects via cookies, web beacons and comparable storage technologies on our websites. The data collected in this context may be transferred by Pinterest to a server in the USA for analysis and stored there.
Further information on cookies for the Pinterest tag can be found at: https://help.pinterest.com/en/business/article/pinterest-tag-parameters-and-cookies.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. The access to and storage of information in the end device is then carried out on the basis of the implementation laws of the ePrivacy Directive of the EU- member states. The transfer of your data to the USA and other third countries is based on your express consent in accordance with Art. 49 para. 1 lit. a GDPR.
If you are a Pinterest member and have authorized Pinterest via the privacy settings of your account, Pinterest can also link the information collected about your visit to our website to your member account and use it for the targeted placement of Pinterest ads. You can view and change the privacy settings of your Pinterest profile at any time: https://help.pinterest.com/de/article/edit-personalization-settings. If you have not consented to the use of the Pinterest tag, Pinterest will only display general Pinterest ads that are not selected based on the information collected about you.
Further information can be found in Pinterests privacy policy.
4.5.9 Microsoft ClarityOn our website, we use Microsoft Clarify, an analytics service provided by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland ("Microsoft"). Microsoft Clarify carries out usage analysis, creates heat maps to evaluate and visualize user activity, records and can play back sessions and enables A/B testing to check the effects of different website designs on visitor activity. Microsoft also processes the data to improve its own products and services, to create user profiles and for advertising purposes. For this purpose, Microsoft Clarify stores cookies on your end device and uses JavaScript, which accesses information on the end device.
Further information on this can be found at: https://docs.microsoft.com/en-us/clarity/clarity-data. The corresponding programming code is open source and available at the following link: https://github.com/microsoft/clarity.
Further information on this can be found at: https://docs.microsoft.com/en-us/clarity/cookie-list.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. The access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Microsoft has submitted to the EU-US Data Privacy Framework, meaning that an adequacy decision exists for this transfer, which certifies that Microsofts processing in the USA has a level of data protection comparable to that in the EU. If personal data is transferred to other countries that, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
Further information on data protection at Microsoft can be found at: https://privacy.microsoft.com/de-de/privacystatement, specifically on Microsoft Clarity at https://learn.microsoft.com/en-us/clarity/faq#privacy.
In addition, we use social network tools that are used to log in to existing user accounts on the website or to share posts and content via these networks ("social media plug-ins"), as well as other external media such as integrated reviews, videos or maps.
Unless otherwise stated, the legal basis for this is your consent in accordance with Art. 6 para. 1 lit. a GDPR, which you have given either via the consent tool or the respective tool itself by individually authorizing its use via a banner (overlay) placed above it. How you can withdraw your consent is described under 4.1.3: "Withdrawing your consent or changing your selection"
4.6.1 YouTube videosWe have included videos on our website that are stored on YouTube and can be played from our websites, provided you have given your consent. YouTube is a multimedia service of YouTube LLC, 901 Cherry Ave, San Bruno, CA 94066, USA ("YouTube"), which is offered for users from the European Economic Area and Switzerland by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland and for all other users by Google LLC 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (together "Google").
We have activated YouTubes extended data protection mode. According to YouTubes own documentation, this means that Google receives less usage information and does not personalize video recommendations and advertisements. Cookies are no longer stored. However, information is stored in the local storage and session storage of your end device, in particular your device ID and other information regarding the playback of the video, which can be retrieved by Google.
The legal basis for this data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR. Access to and storage of information in the end device then takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states.
In some cases, the data may also be processed on servers in the USA. In the event that data is transferred to the USA, Google has submitted to the EU-US Data Privacy Framework, so that an adequacy decision exists for this transfer, which certifies that the processing by Google in the USA has a level of data protection comparable to that in the EU. Google Ireland Limited and Google LLC have also concluded standard contractual clauses (Implementing Decision (EU) 2021/914, Module 3) in accordance with Art. 46 para. 2 lit. c GDPR. If personal data is transferred to other countries which, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
When you visit our website, YouTube and Google receive the information that you have accessed the corresponding subpage of our website. This happens regardless of whether you are logged in to YouTube or Google or not. YouTube and Google use this data for the purposes of advertising, market research and customizing their websites. If you access YouTube on our website while you are logged into your YouTube or Google profile, YouTube and Google can also link this event to the respective profiles. If you do not wish this association to take place, you must log out of Google before accessing our website. In addition to withdrawing your consent, you also have the option of deactivating personalized advertising in the Google settings for advertising. In this case, Google will only display non-personalized advertising.
Further information can also be found in Googles privacy policy for YouTube.
You can submit reviews about our service via the review portal "Trustpilot", a service provided by Trustpilot A/S, Pilestræde 58, 5th floor, 1112 Copenhagen, Denmark (support@trustpilot.com). When submitting a review on the Trustpilot website, Trustpilots terms and conditions and privacy policy apply accordingly. If you participate in this rating system, your rating will be published on our website as well as on the websites of Trustpilot and its partners. Registration on the Trustpilot website is required for participation.
If you have submitted a review via Trustpilot, the processing of the above-mentioned data is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in receiving user reviews and thus creating a trustworthy basis for using the website. The reviews also serve to improve our website, products and services. The data collected in connection with the submission of the rating on the Trustpilot platform may be transferred by Trustpilot to sub-service providers in third countries and stored there. If personal data is transferred to the USA or other countries which, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
The reviews will remain published for as long as your Trustpilot account exists and will be deleted if your account is deleted. The log of the deletion with name, e-mail address and date of deletion will be kept for three years and then also deleted. The data that Trustpilot receives from us in order to send review invitations on our behalf is stored for up to three years.
Further information can be found in Trustpilots privacy policy and rating guidelines.
You can increase your chances of finding a carer or job by passing on selected information from your job vacancies and carer profiles to search engines and displaying it on third-party websites. Your express consent is required for this. The legal basis for the processing is Art. 6 para. 1 lit. a GDPR. If you consent, your photo, your first name, the first letter of your surname, your age, your place of residence, country, the job description or description of the carer, the publication date, the category, the hourly rate and the URL to your profile will be shared with companies with which we have a business relationship. Private contact details such as telephone numbers, postal addresses or e-mail addresses are not shared. A list of companies with whom information may be shared can be found at https://www.care.com/en-ie/third-party. If personal data is transferred to the USA or other countries which, in the opinion of the European Commission, do not offer an adequate level of protection, appropriate safeguards or instruments have been put in place to protect data subjects.
You can withdraw your consent at any time via your data protection settings and preferences on the site at Settings / Messages and security.
To increase your chances of finding a carer or a job, search engines such as Google or Bing can access selected information. The search engines can call up overview pages (e.g. babysitter in Berlin or Cologne) with a photo and details of first name, age, years of experience, verifications and certificates, city, state, excerpts from the job description or description of the care service, category, hourly rate and the URL to your profile (contact details such as email address and telephone number are not included). This data is visible to Internet users who are not members of our site or are not logged in to our site. Please note that this only applies to overview pages - the profile itself is not accessible to search engines.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR, justified by your consent in the course of registration. This is intended to increase your chances of finding suitable candidates outside our platform and to encourage other internet users to visit our site and possibly become members. This function is not required to use the site. You can withdraw the public visibility of your information on the overview pages at any time via your privacy settings and preferences on the Site at Settings / News and Security. Please note that it may take a few hours or days for the search engines to process this change on their sites. We have no influence on the time frame within which search engines carry out scans to process changes. However, you can also contact the search engine provider directly and request the deletion of your data.
We maintain online presences in social networks in order to communicate with customers and interested parties and to provide information about our products and services.
User data is generally processed by the social networks concerned for market research and advertising purposes. Usage profiles can be created based on the interests of the users. Cookies and other identifiers are stored on users computers for this purpose. These user profiles are used, for example, to place adverts on the social networks, but also on external websites.
As part of the operation of our online presence, we may have access to information such as statistics on the use of our online presence provided by the social networks. These statistics are aggregated and may contain, in particular, demographic information (e.g. age, gender, region, country) and data on interaction with our online presence (e.g. likes, subscriptions, sharing, viewing images and videos) and the posts and content distributed via it. This may also provide information about the interests of users and which content and topics are particularly relevant to them. This information can also be used by us to adapt the design and our activities and content on the online presence and to optimize it for our audience. Please refer to the list below for details and links to the social network data that we can access as the operator of the online presence.
The legal basis for the processing is Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in effectively informing users and communicating with our users, or Art. 6 para. 1 lit. b GDPR, in order to stay in contact with our customers and inform them, as well as to carry out pre-contractual measures with future customers and interested parties.
If you have an account with the social network, it is possible that we can see your publicly available information and media when we access your profile. In addition, the social network may allow us to contact you. This can take place, for example, via direct messages or posted contributions. The content of the communication via the social network and the processing of the content data is the responsibility of the social network as a messenger and platform service. As soon as we transfer personal data from you to our own systems or process it further, we are independently responsible for this and this is done to carry out pre-contractual measures and to perform a contract in accordance with Art. 6 Para. 1 lit. b GDPR.
The legal basis for the independent processing by the social networks can be found in the data protection information of the respective social network. The links below also contain further information on the respective processing and the options to object.
We would like to point out that data protection requests can be made most efficiently with the respective provider of the social network, as only these providers have access to the data and can take appropriate measures directly. You can of course also contact us with your request. In this case, we will process your enquiry and forward it to the provider of the social network.
Data collected by Care.com will only be transmitted to third parties if there is a legal basis for this under data protection law in the specific case, in particular if
Some of the data processing may be carried out by our service providers. In addition to the service providers mentioned in this privacy policy, this may include, in particular, data centers that store our website and databases, software providers, IT service providers that maintain our systems, agencies, market research companies, group companies and consulting firms. If we pass on data to our service providers, the data may only be used by them in connection with the provision of the services for which they have been commissioned. These service providers are carefully selected by Care.com and are bound by corresponding contracts with us. They are contractually bound by our instructions, have suitable technical and organizational measures in place to protect the rights of the data subjects and are regularly audited.
The cooperation with service providers by Care.com is described in this privacy policy. In connection with our paid services, payment data is transmitted and forwarded to the payment service provider selected by the user. To provide our services, we also use the services of external hosting and infrastructure providers, development environments, survey providers and care service providers. If you apply to be an au pair abroad or are looking for an au pair for your household, relevant data may be shared with other platforms within the Care.com group of companies. You can view the list of these platforms and group companies at any time. To provide and optimize our services, we also share your user data (see section 3.2 above) with our parent company Care.com, Inc, 1501 S Mopac Expressway, Barton Skyway One, Suite 340, Austin, TX 78746, USA. Care.com, Inc. has implemented appropriate measures to protect data subjects. Otherwise, we do not make your personal data available to third parties unless you have given your consent or such action by us is otherwise justified by law. Third parties are contractually obliged to comply with our instructions and to take appropriate technical and organizational measures to protect the rights of data subjects and are regularly reviewed by us.
As explained in this privacy policy, we use services whose providers are partly located in so-called third countries (outside the European Union or the European Economic Area) or process personal data there, i.e. countries whose level of data protection does not correspond to that of the European Union. If this is the case and the European Commission has not issued an adequacy decision for these countries (Art. 45 GDPR), we have taken appropriate precautions to ensure an adequate level of data protection for any data transfers. These include the standard contractual clauses of the European Union or binding internal data protection regulations.
Where this is not possible, we rely on the exceptions under Art. 49 GDPR when transferring data, in particular on your express consent or the necessity of the transfer for the performance of the contract or for the implementation of pre-contractual measures.
If a transfer to a third country is planned and there is no adequacy decision or appropriate safeguards, there is the possibility and risk that the authorities of the third country concerned (e.g. intelligence services) may gain access to the transferred data in order to collect and analyze it, and that the enforceability of your rights as a data subject cannot be guaranteed.
In principle, we only store personal data for as long as necessary to fulfil the purposes for which we collected the data. We then delete the data immediately, unless we still need the data until the statutory limitation period expires for evidence purposes for civil law claims, due to statutory retention obligations or there is another legal basis under data protection law for the continued processing of your data in the specific individual case.
For evidence purposes, we must retain contract data in particular for three years from the end of the year in which the business relationship with you ends. Any claims expire at the earliest at this time in accordance with the statutory limitation period.
Even after this, we still have to store some of your data for accounting reasons. We are obliged to do so due to statutory documentation obligations that may arise from the German Commercial Code, the German Fiscal Code, the German Banking Act, the German Money Laundering Act and the German Securities Trading Act. The periods specified there for the retention of documents are two to ten years.
You are entitled to the data subject rights formulated in Art. 7 para. 3, Art. 15 - 21, Art. 77 GDPR at any time if the respective legal requirements are met: Upon request, we will inform you whether and/or which personal data about you is stored by us. Subject to statutory provisions and exceptions, you also have certain rights with regard to your personal data, such as the right to rectification, erasure and restriction of processing. In addition, you may also have the right to receive the data you have provided to us in a structured, commonly used and machine-readable format. To exercise these rights, please contact us in accordance with section 1 above or use our web form. You can also contact us in this way to obtain information about the security measures taken to protect personal data or if you wish to restrict the processing of your data in whole or in part in relation to certain activities within the scope of this privacy policy.
Furthermore, you can directly access the site under Data and settings to make certain corrections to your personal data.
Your requests for the assertion of data protection rights and our responses to them will be stored for documentation purposes for a period of up to three years and, in individual cases, beyond this period if there is a reason to assert, exercise or defend legal claims. The legal basis is Art. 6 para. 1 lit. f GDPR, based on our interest in the defense against any civil law claims pursuant to Art. 82 GDPR, the avoidance of fines pursuant to Art. 83 GDPR and the fulfilment of our accountability obligation pursuant to Art. 5 para. 2 GDPR.
You can withdraw your consent at any time. We will then no longer process your personal data with regard to this consent in the future. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
If we process your data on the basis of legitimate interests, you have the right to object to the processing of your data at any time on grounds relating to your particular situation. If it concerns an objection to data processing for direct marketing purposes, you have a general right to object, which we will also implement without you having to give reasons. If you would like to exercise your right of withdrawal or objection, simply send an informal message to the contact details above.
Finally, you have the right to lodge a complaint with the supervisory authority responsible for data protection if you believe that the processing of your personal data violates applicable data protection laws.
You can assert this right, for example, with a supervisory authority in the Member State of your place of residence, your place of work or the place of the alleged infringement. In Berlin, where we are based, the competent supervisory authority is Berlin Commissioner for Data Protection and Freedom of Information, Alt-Moabit 59-61, 10555 Berlin.
There is generally no obligation to provide your data. If the provision of your data is necessary to conclude a contract (e.g. to register an account or to order goods or services), to fulfill legal obligations (e.g. for registration forms), to contact us or to use other services and functions (e.g. to register for the newsletter), the corresponding input fields are highlighted as mandatory. In this case, without this data provided, a contract cannot be concluded, the specific service cannot be provided or the function cannot be used. Other information not highlighted as mandatory fields, however, is voluntary. The entry of such data is then not necessary for the conclusion of a contract, for the provision of the service or for the use of the function and has no influence on the execution of the contract.
Automated decision-making, including profiling in accordance with Art. 22 GDPR, with a legal or similarly significantly detrimental effect does not take place.
However, when technologies are used to personalize our services, automated decisions may be made about personalized content and advertising that is displayed or sent. These decisions are then based on the usage data previously collected automatically or the information you yourself have provided, for example in form fields. We use this data to create a profile that is used to select the appropriate content and advertising. Personalized advertising is only displayed with your prior consent.
We occasionally update this privacy policy, for example when we customize our website or when legal or regulatory requirements change. The current version can be accessed here at any time.
Status: 07.02.2025
Care.com Europe GmbH, Berlin, Germany